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York College writer-in-residence to discuss state of civic discourse on March 22

February 28, 2018
Jay Heinrichs photographed with arms outstretched.

York College’s writer-in-residence Jay Heinrichs, author of The New York Times bestseller “Thank You for Arguing: What Aristotle, Lincoln and Homer Simpson Can Teach Us About the Art of Persuasion,” will discuss the state of civic discourse in today’s polarized political climate at 7 p.m., March 22, in DeMeester Recital Hall, Evelyn and Earle Wolf Hall.  He will sign copies of his book, which we be on sale at the event, following his talk. The event is open to the public free of charge.

“Thank You for Arguing” has been published in 12 languages and three editions. The leading modern work on rhetoric, it is one of the top ten books assigned at Harvard University. Heinrichs has been named Professor of the Practice of Rhetoric and Oratory at Middlebury College.

A content and editorial consultant specializing in persuasive engagement, he serves clients ranging from NASA to Southwest Airlines to the Wharton School of Business. He maintains popular websites on language and persuasion, including ArgueLab.com, WordHero.org and Figarospeech.com.

A former editorial director with Rodale Inc., Heinrichs is the former editor of the “Dartmouth Alumni Magazine,” group publisher of the Ivy League Network, founding editor of US Airways “Attaché,” deputy editor of “Outside,” and vice president of content for the SiteShell Network, an online consortium of radio stations.

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