Community Engagement Coordinator
York Traditions Bank
"My favorite class at York College was Events and Promotions with Kelley Gibson. It was there that I found a way to merge my planning oriented brain with my love for service to nonprofits. I don't think it ever dawned on me until then that I could serve my community through marketing and events. Kelley was also one of the many individuals who helped forge my path in York's events community."
Current City: York, PA
YCP Degree: BA Public Relations
Facilitates York Traditions Bank relationships with community organizations and nonprofits through sponsorships and partnerships
Manages the Bank’s social media presence as well as supporting search optimization efforts
Proud small business owner and has a micro-business, By K Events and the York Flea, which provide space for York area artisans and makers to showcase their wares and collections
Background in marketing and event planning for nonprofits and in digital advertising
Organized the York Flea, volunteers for the Cultural Alliance of York County, and was treasurer of Public Relations for the Student Society of America (PRSSA)
Planned and implemented a variety of special events including First Fridays, Go Green in the City, Sweetest Pint Tasting Tours, Downtown First Awards, among others for Downtown Inc.
Gives tours downtown to help build the York community
Collaborated with staff and volunteers to build successful fundraising campaigns to support the American Cancer Society’s local programs and services
Former Events and Marketing Chair for the YCP Young Alumni Council
YCP Student Leader Involvement: Libertarian Club, PRSSA, Ski & Outdoor Club, and WVYC-FM radio station