Public Relations Major
Our Public Relations major provides a thorough background in the theoretical principles and the practical application of public relations. Coursework includes broad-based instruction in a variety of communication strategies and tactics to meet objectives for corporate, government, public relations firms and not-for-profit organizations. Upon graduation, students possess technical skills for their major and the practical skills of effective communication in both professional and personal settings. Additionally, students gain essential foundations in communication.
Careers in Public Relations
Career opportunities lie in various fields including service delivery; planning and management; and working directly with individuals, families, groups, and communities.
Public relations graduates can find employment in these areas:
- Public Relations or Marketing Managers
- Crisis Communication Directors
- Social media Planners or Consultants
- Spokespersons or Public Information Officers
- Event Coordinators
- Account Executives
- Integrated Marketing Consultants
- Website Content Experts
Alumni Story
Chris Banker ’12 (Millville, N.J.) secured a management position at one of the finest motorsports facilities in the country less than a year after graduation.
As manager of communications at the New Jersey Motorsports Park (NJMP), Chris is responsible for developing and maintaining good working relationships with the media, including national publications, trade magazines and radio/television outlets, while managing media-related events.
Internships
Internships can be invaluable component of your education. Public relations students can gain work experience in their field of study, as well as develop and refine future career goals. Learn More.
PRSSA -YCP Chapter
The Public Relations Student Society of America – York College Chapter is a vibrant group of public relations students who plan and implement community outreach events and real issues affecting people in and around York College and York County. Check the group out on Facebook!
Faculty Spotlight
Lowell Briggs is an expert in crisis response, as well news and documentary design. He received honors for his disaster response efforts during the 9/11 attacks in New York City (2001) and the Asian Tsunami in Thailand (2005).
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