B.S. Management, Southern New Hampshire University (1995)
M.B.A., York College of Pennsylvania (1999)
D.B.A., Marketing, Argosy University (2009)
Sam Wallton Fellow - York College Enactus
PCM, Professional Certified Marketer (AMA) (2011)
Advanced Professional Graduate Certificate - Management (2008)
Promotional Strategy (MBA)
Marketing Policy and Strategy
Principles of Marketing
Kaufman Foundation Grant - Marketing & Entrepreneurship Global Symposium (Boston, 2013)
Advisory Board: Byrnes Health Education Center; Junior League of York
McGraw Hill: Book reviewer for two Marketing texts
Woodall, J., Azriel, J.A., and Patnode, G. (2011) York's Best Ice Cream: Building a Regional Brand. Research at the Entrepreneurship/Marketing Interface (pps 6-17)
Woodall, J. (2009) Does Loyalty Drive Success: A Study of the Behaviors that Influence Consumer Purchase Decisions. Dissertation, Argosy University, ISBN 9781109513684
Woodall, J.R. (2007). Models describing loyalty and the apparent mismatch between the marketer and the consumer. Conference proceedings from Northeast Association of Business Economics, and Technology. State College, PA.
Woodall, J.R. (2005). Customer loyalty programs: Impacts on business and the consumer. Conference proceedings from Association of Pennsylvania University Business and Economics Faculty. State College, PA.
Woodall, J.R. (2005). When Downsizing Fails. Conference proceedings from Association of Pennsylvania University Business and Economics Faculty. State College, PA
Woodall, J.R.& Azriel, J. (2013). An intersection of the factors of loyalty and entrepreneurship. Global Symposium for Marketing and Entrepreneurship. Boston, MA.
Woodall, J.R., Meisenhelter, C., Meisenhelter, M., O’Donnell, M., & Aust, T. (2012). Playing nice. Academy of Business Educators Conference. Charleston, S.C.
Woodall. J/R/, Azriel, J., & Patnode, G. (2010). York’s best ice cream company: Building a regional brand. Global Symposium for Marketing and Entrepreneurship. Boston, MA.
Entrepreneurship Conference - Featured speaker on common myths about small business and entrepreneurship. Sponsored by Central Penn and York College (2013)
• Featured speaker on Loyalty and Consumer Behavior at YCP event (2011)
Enactus National Faculty Advisory Council
York County Financial Literacy Council.
General Education Reform Committee, York College of Pennsylvania.
York College ExCel Speaker on college organization branding.
Sales and Marketing Committee, Byrnes Health Education Center.
P&G 21 years in sales and marketing roles. Last role was the North American Manager of data and tools for Consumer data with the Nielsen Company.
4 years working for Manufacturers Rep Agency selling HABA products to all classes of trade in NJ, PA. DE
5 years working in small business as Regional Manager for a specialty rack jobber