Faculty Bio

Lewis F. Small

Assistant Professor of Marketing

Education

• B.A., Ursinus College (1978)
• M.B.A., University of Pittsburgh (1979)
• post-masters studies., Temple University & University of Baltimore

Courses

• Advertising
• Fashion Marketing
• Hospitality Marketing
• Tourism Marketing
• Marketing Policy and Strategy

Research Interests

• Shoestring Entrepreneurship
• Viral Marketing
• Trend Marketing